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| Preparing for the Pink included quick shopping runs for discount shoes and accessories, even pink earplugs for the BART ride (bottom right). Shoes from AGL (top center) and Michael Kors (bottom left). |
Dental assistant: "I like your outfit. Is your favorite color pink?"
Me: "No, I hate pink. But I'm wearing it every day in April as an experiment because I really need to do something different."I've been wearing black every day since I was sixteen years old. Despite every promise I ever made to myself to wear color, I always defaulted back to black... for three decades. But not this time. I decided to commit to color for April. Not only would I avoid black for the entire month, but I forced myself to wear PINK every day because I've always hated pink. Pink is girlish. Pink is weak. I relate so little to pink that I've asked myself: Who actually wears pink?
But what could I be missing out on? Do I really hate pink? Would people treat me differently if I wore pink?
I went on a mission to find out.
The last week of March involved shopping sprees at Buffalo Exchange and Nordstrom Rack. It was surprisingly easy to shop for a color I didn't like. No mulling over the perfect look, I loathed it all. Then I told my friends, everyone at the office, and emailed my 100+ clients that I'd be wearing pink every day of April 2019, and I couldn't turn back.
It was a profound month. This is what I discovered.
